Not long ago, ARMYs were skeptical when Calvin Klein suddenly actively interacted with posts related to Jungkook. This makes many people question whether Jungkook will become the brand amba̾s̾sador of this brand?

And the answer seems to have been made clear today when the brand posted a bit of advance information about this terrible combination. Not only that, in the most recent live broadcast, Jungkook himself talked to ARMYs about the brand he chose to collaborate with.

It is known that Jungkook considered a lot before choosing to cooperate with this brand and this is the reason why he chose this brand. It seems that after Jungkook's explanation, the brand will definitely sell-out many items:

Since BTS carried out individual solo activities, the members of the group have been exposed to many brands and 3/7 members of BTS have become brand amba̾s̾sadors. That includes SUGA becoming Valentino's brand amba̾s̾sador, j-hope becoming Louis Vuitton's brand amba̾s̾sador while Jimin is Dior's global amba̾s̾sador.

Meanwhile, in a statement by вιg нιт Music, they mentioned that all BTS members have become brand amba̾s̾sadors of high-end brands and that they will announce the news according to the label's plan. And the next member to announce his latest amba̾s̾sador contract after the previous 3 members is Jungkook. This time, Jungkook collaborated with Calvin Klein.

In the released photos, Jungkook wears the brand's signature denim outfit along with the brand's famous underwe4r. This is also the item that Jungkook used as a loyal customer before. ARMYs have also seen Jungkook wearing underwe4r of this brand many times and made the keyword Jungkook x Calvin Klein into the top trending many times before this contract was successfully negotiated.

After about 30 minutes of posting, this clip of Calvin Klein had earned nearly 200,000 likes on Instagram, helping the company gain huge interactions, far beyond ordinary posts. In addition, the familiar hashtag Jungkook x Calvin Klein continues to reign on Twitter until now.

That shows how strong Jungkook's influence is. Talking about his new collaboration with the brand, during his recent live broadcast, Jungkook gave his thoughts on becoming a brand amba̾s̾sador.

Jungkook admits that since the members of BTS are all exposed to brands, he wants to try doing this too. However, for him, there is a principle that he is careful about when choosing a cooperation brand, that is, he wants to choose a fashion brand that he has used money to buy and experience.

Specifically, Jungkook mentioned: "Ah and the video must have come out, Calvin Klein. Yes, it became like that. I really... if you really look at my underwe4r I only have Calvin Klein. When doing things like brand amba̾s̾sador or model, I have to work individually and think about the company and such but at the same time I want to do it with things that I actually use and pay money to have. I would show you I really only wear Calvin Klein but that's kind of.. you know".

And of course, looking at Jungkook's photos over time and himself affirming, he seems to have spent a lot of money to buy this brand's underwe4r. Jungkook also sincerely mentioned that he judged that the brand's clothes are really soft and worth using.

He continued: "There's som̾e̾t̾h ̾ing I decided recently, I don't really care much about fashion because I just wear a lot of black but I decided I'll wear the double denim for Calvin. I always wear Calvin Klein underwe4r and it's comfortable. I think when the video goes out I'll be a bit embarra̾s̾sed as well but in my opinion, I think you all will really like it. Anyway please look forward to it!"

Therefore, he agreed to be a brand amba̾s̾sador when Calvin Klein contacted him to collaborate. It can be seen that, for Jungkook, collaborating with a fashion brand is not a priority for him because he usually doesn't have a lot of variety in choosing clothes. However, when it comes to being an amba̾s̾sador, he is very dedicated to his public, who trust him to buy items. So he chose the fashion house that he himself was a customer and had a good experience with.

In fact, Calvin Klein is not a long-standing super luxury fashion brand and favors luxurious and cla̾s̾sy designs. But it's not trivial and Calvin Klein also has a lot of celebrities and amba̾s̾sadors with huge impact, such as Jennie.

Calvin Klein's style favors simplicity, featuring denim - lasting forever without going out of fashion. In particular, this brand's underwe4r is said to be the top, popular and best quality product, just like what Jungkook has experienced.

Along with Jungkook's huge impact on the upcoming campaign, it seems that Calvin Klein will soon receive a sold-out storm for their products!