As a member of South кσяєα’s most successful music group both domestically and internationally—and with an admirable solo career—it's no surprise that j-hope can afford some of the finest luxury jewelry pieces. However, he continues to leave fans in αωє when it comes to the staggering amounts he spends on his high-end watch collection.
He is well known for owning a wide range of valuable timepieces from the world’s top luxury watchmakers. One standout piece is the Audemars Piguet Royal Oak Selfwinding, a special edition designed by Carolina Bucci, worth around $51,000—a watch so enviable that it even prompted Jin to jokingly plan how he might "ask" for it.
He also owns a Rolex Oyster Perpetual Day-Date 40, priced between $77,000 and $100,000, and a Patek Philippe Nautilus 5712R, estimated at around $50,000.
But j-hope’s investment in these lavish watches isn’t just about showcasing wealth or indulging a personal pαѕѕion—it carries a deeper, more meaningful reason, one he recently revealed himself in the show "Summer Festival Is Just an Excuse | EP.81" on the ‘DdeunDdeun’ YouTube channel.
The conversation began when j-hope complimented Jo Se-ho, saying, “You look very sharp today. Your style too.” Jo Se-ho laughed and replied, “Well, I knew Hobi was coming, so I put in a bit more effort today—even added some accessories.” The two then exchanged smiles while checking out each other’s outfits.
Yoo Jae-suk chimed in, noticing, “Hobi came dressed very simply, but I feel like I went a bit overboard.” Jo Se-ho added, “I was surprised by how simple Hobi looked too. He always dresses so well. He's an ambαѕѕador for many popular brands,” concluding, “He has such great fashion sense, it’s no wonder brands love him.”
j-hope then shared his personal perspective: “I think sincerity really matters when you do things like this. I don’t just wear soмєтнing because I’m a brand ambαѕѕador—I genuinely like the brand. That’s soмєтнing I always keep in mind when choosing.”
He continued, “The first watch I bought after I started becoming successful was from that brand. It felt like a gift I gave to myself, so it had a lot of meaning. And ever since then, whenever I achieve soмєтнing, I buy another watch like that.”
To this, Yoo Jae-suk empathized, saying, “Working hard, earning money, and then rewarding yourself with soмєтнing you’ve been dreaming of—that’s a great way to stay motivated.”
j-hope’s heartfelt revelation shed light on the fact that these timepieces aren’t just expensive accessories born of taste and wealth—they’re symbolic “medals” that mark milestones in his journey. And with meaning like that, their value becomes far greater than the price tag alone.
Fans praised the BTS rapper for his thoughtful mindset and deeply personal approach to success and self-reward.
- I love how j-hope doesn’t just buy luxury watches for the sake of flexing wealth, but sees each one as a symbol of his growth and achievements. It’s so inspiring that he treats them as personal milestones, like rewards for reaching new chapters in his life.
- His sincerity and grounded mindset never fail to amaze me. Truly a role model, both in talent and in character
- Only j-hope can drop thousands on watches and still make it feel meaningful. Rich and thoughtful king!
- He’s not just rich—he’s rich with purpose. That’s j-hope for you!
- Luxury watches as self-rewards? That’s next-level motivation. Hobi, teach us your ways!
- Imagine being so successful you collect watches like trophies... j-hope is living the dream!
- Wealth, taste, and depth. j-hope really is in a league of his own
