Many people assumed that Jin's popularity would disappear after he enlisted in the army but it seems unlikely. Because even when Jin enlisted, he still showed the power of a Worldwide Handsome ruling the earth.
Recently, reports of out-of-stock as well as out-of-stock of a Jin-related milk have been reported in Indonesia. This has made it difficult for the market in the country as well as the fans who want to buy it.
Maybe you are also one of those people who are waiting for this milk to hit the shelves every day, right?
It's no secret that Jin is very popular in Indonesia. He is known as 'Mas Ganteng' and attracts a lot of attention from fans and even locals with whatever he does. There are two forests planted in Jin's honor in Indonesia.
This is no exception with products related to Jin or what he refers to. Any product with your image is sold out very quickly in Indonesia. For example, a premium Tokopedia photo card with Jin was sold out in 30 seconds, creating a huge uproar.
While some people think that this effect from Jin will soon disappear when he enlists, on the contrary, the reality is that Jin's enlistment only increases the consumption of products related to him. that. One of them is the milk of Binngrae beverage company with the picture of TinyTan Jin.
Korean food and beverage company Binngrae reported on the high popularity of BTS' TinyTan milk in Indonesia. An entire paragraph dedicated to Jin's milk in particular shows just how monstrously popular he is.
In the post, it is noted that it is practically impossible to find a pack of milk with Jin anywhere since all the shops lack it. Binngrae says that Jin's milk pack is very popular with fans and locals. Jin's fans complain that they can't find Jin's milk in any stores.
Specificially, "According to the industry source, Indonesia is experiencing a shortage of BTS milk packs. Particularly, the milk product labeled with the character of Jin, who's widely known as 'Mas Ganteng (meaning a handsome guy)' among the locals and attracts so many fans, is hard to even be seen."
This has shown how much Indonesians love and cherish Jin. But of course, not only here but in some other countries around the world, the distribution of Binngrae milk also shows an increase in the amount of milk with Jin's avatar even after he enlisted in the army. It seems that fans are looking to Jin-related products to fill his nostalgia.
Interestingly, Jin's name means "be a big golden treasure", and he also represents this as anything he touches turns to gold! This year, Ottogi joined the 3 trillion won club and became big in the overseas market thanks to their successful collaboration with Jin. MapleStory sales increased 47%.
Not only that, even the Durihyang strawberries that Jin likes are now called "BTS strawberries". He dominated the economy, even his related products, without directly promoting it or acting like an idol!