The Korean Business Research Institute has revealed this month’s brand reputation rankings for individual boy group members!
The rankings were determined through an analysis of the consumer participation, media coverage, communication, and community awareness indexes of 703 boy group members, using 101.420.850 big data collected from June 16 to July 16. Here are the top 10 of July ranking:
10. BTS’ Suga
SUGA's brand reputation index in July is 2,246,585, ranked at the 10th place.
09. BIGBANG’s G-Dragon
G-Dragon still appeared in the top 10 of rankings with brand reputation index of 2,527,055.
08. NU’EST and Wanna One’s Minhyun
This month, Minhyun raised in the 8th ranking with 3,071,958 for brand reputation index.
07. BTS’s RM
RM ranked at top seven for July rankings with 3,130,912 index
06. BTS’s Jin
Jin has 3,425,225 index for brand reputation, placed at 6th in the top 10
05. BTS’s V
V rounded out the top five for July with a brand reputation index of 4,009,434. Compared to the brand reputation index of 4,031,051 in June, down 0.54%.
04. ASTRO’s Cha Eun Woo
ASTRO’s Cha Eun Woo came in at a close fourth with a total index of 4,185,536. Compared to the brand reputation index of 5,236,670 in June, it decreased by 20.07%.
03. BTS’s Jungkook
BTS’s Jungkook rose to third place with a brand reputation index of 4,321,998. He has participation index of 431,084, communication index 399,936 of, media index of 1,736,744 and community index of 1,754,235.
02. Wanna One’s Kang Daniel
Wanna One’s Kang Daniel took second place in the rankings with a brand reputation index of 5,317,589, marking a slight increase of 1.21 percent in his score since last month.
01. BTS’s Jimin
BTS’s Jimin climbed back up to the top of the list this month, marking his 42nd non-consecutive month at No. 1. His brand reputation index for July came out to 6,130,231, marking a 21.42 percent rise in his score since June.
The Jimin brand was analyzed with a participation index of 814,365, the communication index of 755,902, a media index of 2,525,162, a community index of 2,034,802.
High-ranking phrases in Jimin’s keyword analysis included “ARMY,” “With You,” and “Instagram,” while his highest-ranking related terms included “record,” “release,” and “surpass.” Jimin’s positivity-negativity analysis also revealed a score of 85.08 percent positive reactions.
This month, j-hope ranked at 12th place but in the next month with his new solo album, j-hope was supposed to be in the top 10!
