Before diving into the main content of Jungkook’s latest live broadcast on October 29, let’s first clarify what the “name” and the “viral snack” are all about. Going back to his late-night live stream on the 28th, Jungkook introduced fans to one of his current favorite snacks — Kancho chocolate biscuits from Lotte Wellfood.
This snack has recently gone viral in кσяєα thanks to its special “Find My Name / Find Your Name” edition, released this year to celebrate Kancho’s 40th anniversary. Each biscuit has a name printed on it (ranging from common кσяєαn names to fictional characters), encouraging consumers to buy the product in hopes of finding their own name on it.
Jungkook quickly joined the trend too! During his October 28 live, he tried to find a biscuit with his name, “Jungkook,” but couldn’t. He even seemed a little disappointed when he discovered that his name wasn’t included in the batch.
Luckily, fans found a small but heartwarming consolation! Even though “Jungkook” wasn’t printed on the biscuits, one of the names on the list was “Ian” — a name he once considered as his stage name and has expressed fondness for. Fans quickly informed him, saying: “Jungkook, but the name Ian is on the list!”
The discovery got him excited, and he replied: “Ian on the list? Should I look for Ian then? I didn’t find it, but we should at least look for Ian. Ilan has gone, and Ian is here LOL. Sorry.”
That fan discovery sparked his enthusiasm to continue the “Find Ian” mission using Kancho biscuits. The very next day, Jungkook started another live broadcast titled “Looking for Ian.”
He showed great determination by buying two large bags filled with Kancho snack boxes. Fans couldn’t help but find his energy both hilarious and endearing, cheering him on in the comments and hoping he would eventually find the name he was looking for.
After several minutes of carefully checking each box, Jungkook finally found a familiar name — but unfortunately, it wasn’t “Ian.” It was “Jimin”! Still, he looked absolutely delighted, exclaiming: “Oh!? continue checking shows to camera Jimin! JWEMEENN! Heh! Jimin has appeared, Jimin!”
His adorable reaction quickly went viral on social media. Fans loved how Jungkook didn’t shy away from jumping on a popular trend, just like any other young person today. Some even joked that they were watching a “K-pop idol unboxing mystery snacks” livestream.
Many found it especially sweet that even though Jungkook didn’t find “Ian,” he seemed genuinely thrilled to discover Jimin’s name instead. Fans imagined him getting all excited after the livestream — perhaps snapping a photo to send to Jimin or posting it in the BTS group chat, sparking playful curiosity among the other members.
There were countless funny and heartwarming comments about Jungkook’s short but unforgettable broadcast:
- bro really brought 20 kancho snacks just so he could find his name in one of them
- Sorry but i love whatever is wrong with him, he looks so adorable, so pretty and baby.
- It’s so Jungkook-coded to fail the mission but still be happy for Jimin
- The way he screamed ‘JIMIN!’ like he actually found Ian is cutest thing ever.
- You just know he’s gonna send a picture of that cookie to Jimin right after the live. So adorable, our Golden Maknae
- Petition for lotte to make his name on kancho. At least he has found out Jimin during the live
- His smile when saying Jimin's name has never changed. Our Kookmin heart
- I just know that company is fяєαкing now if they had not include his name or all BTS members' name
- He is so hilarious, I hope my baby can find his name
- the company that makes these cookies must urgently make a whole package with the name of jungkook because this baby really wants to find his name on the cookie and show off to army
- The way he looked so proud showing Jimin’s name like it was his own. Best duo ever
- I can totally see him taking a photo of the ‘Jimin’ cookie and flexing it in the BTS group chat
- Imagine Jimin’s reaction when Jungkook sends him that photo. Aww the happiness that my family brings when they return
- Knowing Jungkook, he definitely didn’t stop there — he’s probably still checking every cookie bag in the house
- Now I’m waiting for Jimin to reply with a photo of a cookie of "Ian’ — that would break the internet
