Although Jin is one of the world’s leading K-pop idols, he is also a well-known name in the real estate market, having owned several high-value luxury apartments. He previously owned three apartments in the ultra-luxurious Hannam The Hill complex, with an estimated combined value of approximately 31.2 billion won. However, in April this year, he sold one of his 233-square-meter apartments at Hannam The Hill for 12.7 billion won, earning an impressive profit of 8.21 billion won after owning the property for around seven years.
While it may have seemed that Jin was looking to downsize his real estate portfolio, his earlier apartment sale appears to have been just one part of a carefully planned financial strategy. Recently, reports emerged that he had once again made a major investment by purchasing an entire building in Hannam-dong, Seoul.
According to real estate industry sources and property registration records, Jin purchased a commercial building in Hannam-dong on the 4th for 9.6 billion won from Koo Mi-hyun, former chairwoman of Ourhome, and her two children, Lee Seok-ju and Lee Kyung-ah. The building consists of one basement level and four floors above ground, with a total floor area of 303 square meters. It was completed in May 1990.
Koo’s family had purchased the building for 6.8 billion won in July last year and completed major renovations on the 3rd, just one day before the ownership transfer. This means they sold the property for 2.8 billion won more than its original purchase price in just around one year and four months.
Although the building’s specific purpose has yet to be confirmed, one detail has caught people's attention: immediately after the purchase was completed on November 4, its name was changed to “Jini” the following day, November 5. Coincidentally, this is also the name of Jini's Lamp, an agricultural company Jin co-invested in with Baek Jong-won, chairman of The Born кσяєα, in 2024 to launch the traditional кσяєαn liquor brand IGIN.
This coincidence has sparked speculation that the building Jin spent a considerable sum to acquire could become a new studio or operational office for Jini’s Lamp, or perhaps a flagship store showcasing and promoting the brand’s products. Further details about the property have only added to these theories.
According to the building records, its designated use is neighborhood living facilities, meaning it can accommodate commercial and service establishments such as restaurants, retail stores, and offices. When the property was previously put up for sale, its corner location along a major road, close to luxury residential complexes such as Hannam The Hill and Nine One Hannam, was highlighted as an advantage for developing a flagship store or art gallery.
Meanwhile, others believe Jin may have simply purchased the building as an investment property to lease out, with the name “Jini” reflecting his personal fondness for the name αѕѕociated with his own brand.
At present, all floors of the building are reportedly vacant, with no tenants. At the time the information was shared, the final interior finishing work was still underway.
Whatever plans Jin may have for the property, his 9.6-billion-won investment has once again impressed the public with his financial resources and business acumen. Many are now curious to see how the BTS star plans to expand his second career beyond music.
