HYBE's New Sales Report Shows How SUGA World Tour Saves The Company During Crisis Period

All the time, people talk about how the power of BTS will be greatly reduced along with the economic hole they leave for HYBE that cannot be filled. But perhaps when looking at HYBE's first half of 2023 revenue report, people will not be able to discuss further.

Basically, the fact that BTS is not active as a group but their solo activities bring huge achievements and revenue, no less than when the group is active with 7 members. In particular, SUGA's solo concert is reported to have saved HYBE from a period of crisis.

Here is the latest HYBE revenue report showing how SUGA's world tour contributes most of the profits:

As we all know that when BTS was still active as a group, they have always accounted for more than 60% of HYBE's sales during the past 10 years. Even when HYBE expands the number of subsidiaries, groups under its management as well as business activities, this ratio still does not decrease.

It shows how remarkable BTS' ability to power a HYBE is. But this has also become a concern for the company itself as many people predict that HYBE will decrease in strength and revenue significantly, losing the top position after BTS enlists in the army and carries out solo activities.

However, reality proves the opposite when all members of BTS have made a strong mark with their solo activities. With Jimin and Jungkook's 2 #1 Billboard Hot 100 solo songs along with a series of achievements and records for other members' solo songs, BTS' clαѕѕ is forever.

That's not enough when recently, in the latest report on HYBE's revenue for the first half of 2023, their sales increased sharply when they collected billions of dollars. But the point is that SUGA and his world tour is one of the reasons why it reached such an important milestone.

Specifically, in HYBE's profit situation report for the first half of this year, it showed that they recorded 1.316 trillion won ($1 billion) in revenue and 133.9 billion won ($101.9 million) in profit. This is the first time that HYBE has surpαѕѕed 1 trillion KRW in semi-annual sales.

Much of the profit was driven by sales performance, especially in the second quarter of 2023. It grew to about 85.4% year-over-year — which is still recovering from the onslaught of the pandemic. In particular, HYBE also emphasized that to achieve this result, SUGA's D-Day world tour in the US and Asia had a significant influence.

SUGA's SUGA Agust D D-Day Tour kicked off its first concert in the US, then it lasted for 3 months and recently ended with an encore concert series at KSPO Dome in Seoul, South ̾k̾o̾r̾e̾a. During his journey, SUGA has delivered fiery and unique performances, especially with the participation of RM, Jungkook and Jimin, attracting hundreds of thousands of fans to attend. Moreover, this tour also earns the highest-grossing tour by an Asian soloist in US history, with $30.2 million from 151,000 tickets sold in 11 shows.

With the return of SUGA's world concert, he has helped HYBE's sales grow dramatically, despite the effects of the crisis. It shows that BTS is still BTS and how not only the group but the members themselves are able to maintain their influence.

Therefore, it is not difficult to confirm that even when BTS enlists in the army, fans will not have to worry about the lack of content, music products or big events from the group. Even with all 7 members doing solo activities, fans are even busier and receive good news every day with their achievements and influence.

After witnessing these figures, fans can't stop exclaiming about it:

- You’re a star, you’re a king

- THAT S MY MAN RIGHT THERE!!!!

- Who's the king, who's the boss ??

- They don’t call him the hand of Midas for nothing.

- Imagine if the venues were stadiums which means more army would come ....

- Please screenshot this if hybe decided to act funny . Please remind them who feeding them

- wbk everything yoongi touch becomes gold

- The D-Day tour was OUTSTANDING!!! SO PROUD OF YOU YOONGI!

- He is the King .. he is the Boss

- uz his вlσσd, sweat and TEARS  hybe please REMEMBER that!!!

- Min Yoongi our hardworking superstar. No one else could have done that much in only a few months!!

- thanks to BTS Suga's "D-Day" world tour. King Agust D!!!